What are the most common times you listen to those speakers and gurus insist that you should have the right brand, and for enhancing the brand, you need to have books? Right? Okay, you’ve written your book after struggling with the time required to write and other obstacles, until finally, the book is written and published.
What do you do next?
Here are some facts you should be aware of before launching the book to be a brand:
MYTH 1: Once you have the book in your hands, your sales will explode!
This is complete and total garbage! Yes, I have said this was… RUBBISH!
The book itself is one thing, but it won’t happen unless you create it. There’s no way to say that everyone is waiting for that your work to become the only one (like Nero in the Matrix! ). It’s not the case, and it’s far from the truth. When considering that making the novel is a feat in itself because it requires commitment, discipline, management commitment, and so on, this is why there’s an appreciation for how difficult creating books can be. After that, having the entire and final manuscript proofread, edited, and the cover created provides the satisfaction only a completed book can provide.
It’s up to you whether you want it or not, and this is where the real work really begins. Uploading to Amazon or Lulu, or any other platform and waiting for things to happen is entirely unreal. There is no way to make it happen if you do not make it happen, and this is whether you go through traditional publishing or self-publishing option.
It is essential to think out of the box and think outside the box to publish your book and, in turn, enhance your reputation.
MYTH 2: Everyone knows who you are, isn’t it?
It’s not! You’ve got an ebook, and you’re not alone. There are millions of others who own their own book. What is it that makes yours different?
It’s not true that you’ll be instantly recognized on the street because you didn’t have a name prior to having an ebook and will become not a name once you have one. I guarantee you that this is the point where you start to put in more effort than you did before. That’s right. You’ll need to work. It’s very, very hard!
You’ll have to get back on track and sweat as you see your efforts multiply in sales, opportunities, and exposure. Nowadays, it’s not as difficult as it appears because one of the best tools at our fingertips can be social media. We can now communicate with each other, from all over the globe, within a matter of minutes. Someone you do not know, never had the pleasure of meeting or may never meet is now awestruck by your company’s image. With the help of these online platforms on social media, people and authors, entrepreneurs, and speakers (established or fresh) have access to audiences around the globe. What’s that cool?
MYTH 3″ You’re not the expert. You’re not the ‘Expert’!
I’m planning to be highly controversial in this article. You’re not an expert in your field of work or an expert in methods or processes. Instead, you’re an expert in the things you already know. It’s true – YOU KNOW what you know!
The above sums up the idea, and yet, it is a way of defining knowledge as more significant than the formal education you’ve earned from the secondary or higher education institutions or the skills you learned during your job. It’s about beyond your personal experiences in life, as well as interactions with others in and out of the workplace. It’s about your feelings when you go through specific experiences. It’s about the way you can go about helping someone else understand how your experiences throughout your life can benefit them. In essence, it’s about taking readers to a point where they can transform their perception of what is present into what could be.
Myth #4: There’s no require an identity
Similar to Myth 3, that’s also true. There is no need for an identity, but you do require a BRAND. It is essential to have something that will set you apart from the “regular crowd (work colleagues and colleagues, or an industry or niche). It should be something that demonstrates how unique you are and that triggers readers to change. The cliche says that the words have to leave the page and hit the reader in a way that isn’t harmful but instead uplifts, inspires and offers a fresh approach to thinking and becoming.
Myth 4. It’s the most untrue among all myths since it’s actually the thought and reality of many who want to establish a brand yet fail to recognize the significance of owning an existing one… in the event that it is true!
In the beginning, it essentially understands why the importance of having a brand and why a transformative book with a complete social media plan and associated products increase the visibility of your brand, making sure your brand is successful.
